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SEO (Search Engine Optimization) Refers to how well your website is built to be featured highly on the webs top search engines. There are two main types of SEO, internal and external. Internal SEO is things you can do to your actual website, changing keywords etc. And External which is things like building links. ( I'll go into more detail later)

SEO ranks as probably the most important factor in getting targeted traffic. The better your SEO, the higher you are in a search engines ranking. The higher you are here the more people are going to see you. The number of people who search on Google is amazing, last stat I heard was in the ten millions every single day. The effect this has on online business is huge, the one way to get targeted traffic that beats anything else is through search engines.

The Top Ten SEO factors borrowed from Seomoz.org are believed to be:

The page's title tag (include keywords) Link anchor text (include keywords) Use of keywords in the document The accessibility of the document (can search engines see it and read the content?) Internal linking (linking within your site from one page to another) Primary subject matter of your site (consistent use of your markets language, focus on content) Links to external sites (quality links may reflect upon you, but don't overdo it) Link popularity

in topical community (do other sites about your topic link to you?) Global link popularity (do all kinds of sites link to you?) Keyword spamming (a negative factor, don't overuse your keywords) All of these factors can be enhanced manually to a decent effect with a lot of work. When creating your page in the first place be sure not to forget everything you see mentioned here, because It's harder to go back and edit it all than it is to do it in the first place. Google and some other search engines have intricate programs called "Crawlers" which browse all the pages they have listed and check for all of these factors and more - and subsequently rate your page higher or lower in the Google rankings. For me the biggest way to success is having links to your page, whether it be from forums, blogs, other websites, anything!
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Effective Ways to build links

- Post regularly in forums based around your websites topic, offer help and support occasionally linking back to your website.

-Create Blogs and Link back to your main website

-Exchange links with similar web sites

-Offer original and creative content that others can add to their page and link back to you

-Submit all of your articles to Article Directories and link back to your page